PROTECTION FOR ALL
At the personal level, anonymity provides protection for all members from identification as alcoholics, a safeguard often of special importance to newcomers. At the level of press, radio, TV, and films, anonymity stresses the equality in the Fellowship of all members by putting the brake on those who might otherwise exploit their A.A. affiliation to achieve recognition, power, or personal gain.
— "UNDERSTANDING ANONYMITY," p. 5
Attraction is the main force in the Fellowship of A.A. The miracle of continuous sobriety of alcoholics within A.A. confirms this fact every day. It would be harmful if the Fellowship promoted itself by publicizing, through the media of radio and TV, the sobriety of well-known public personalities who became members of A.A. If these personalities happened to have slips, outsiders would think our movement is not strong and they might question the veracity of the miracle of the century. Alcoholics Anonymous is not anonymous, but its members should be.